Book Publishing

Becoming Good Stewards of Antibiotics: Changing the Way We Look at Things

Dr. Pete was determined to turn his outline into a book that articulated his expertise with clarity and credibility. Cheval Press guided the process from concept to publication—ensuring his first book was executed to the highest professional standard.

Client

Dr. Peter Patterson

Industry

Medicine

Year of Release

2024

Timeframe

12 months

Dr. Pete began with the elements that matter most: a distinctive voice, strong writing ability, a meaningful message, and stories worth sharing. He even had a solid outline in place and was ready to write.What was missing? The time—and a clear path through the publishing process. So he engaged a professional publishing team to carry the project through with rigor and care.

Our Solution

Dr. Pete brought expertise, real-world anecdotes, and a well-defined voice. Our job was to translate those ideas into a finished book—professionally shaped, edited, and produced.

Through a months-long series of interviews, we captured his expertise and ensured the manuscript reflected his voice—not a generic one. We worked chapter by chapter—helping him to draft and refine the manuscript, guiding editorial rounds, developing the cover, and managing the publishing process from start to finish.

Plot Twists

Every publishing journey has its challenges. Here’s what Dr. Pete was navigating.

No time to write.

With professional writing training, Dr. Pete knew he could draft a manuscript. He simply didn't have the time—his responsibilities made it unrealistic to carve out the sustained time required to write the book alone.

Voice concerns.

Dr. Pete had done extensive work to develop a distinct voice. He wanted the book to sound like him—clear, human, and engaging—rather than defaulting to purely technical medical prose.

New to publishing.

First-time authors face a steep learning curve. From editorial work to cover design to ISBNs, every step was new—making experienced guidance essential.

Results

The resolution

The end of this chapter marks a new beginning. With his book gaining traction, Dr. Pete is seeing his ideas land with the audiences who matter.

Great reception.

From professional peers to engaged readers beyond his immediate circles, Dr. Pete has built a loyal readership. One reader even purchased 25 copies for their board and staff—evidence the book is being used and shared in real settings.

Bandaid ripped.

The first book is often the hardest. Dr. Pete has earned the “published author” title—and the credibility and momentum that often follow.

Big plans.

At the time of writing, Dr. Pete has a second book in development with Cheval Press. We love when authors build momentum and continue developing a body of work.

Discover the Book on Amazon

"When we started the publishing end of things, I thought, “Imagine some first-time author taking on all of this by themselves!” They’d make a lot of mistakes. Working with you all, I felt good. I knew that as long as I did what you recommended, everything would work out perfectly."

"Dr. Pete" Patterson

Physician, speaker, and consultant

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